American Crossroads, the well-funded conservative group that played a crucial role in the Republican wave election last year, is bringing rainmaker Haley Barbour on board and doubling its fundraising goal for the 2012 contest, the group announced late Thursday.
The “super PAC” and its nonprofit affiliate, Crossroads GPS, will aim to raise an eye-popping $240 million during the 2012 cycle, putting the alliance far ahead of its rivals on either side of the political spectrum. The groups raised a combined $71 million in 2010 and say they have exceeded their own goals by raising $24.5 million so far this year.
Barbour, the governor of Mississippi, is an influential former lobbyist who helped the Republican Governors Association raise a record amount of money in 2010. He briefly considered a presidential run this year.
Barbour will join former George W. Bush strategist Karl Rove in helping raise money for the two Crossroads groups, organizers said.