Research In Motion’s new chief executive officer, Thorsten Heins, brings decades of hardware experience as he seeks to revive a company outpaced by Apple and Google in mobile computing.
Heins, who is replacing co-chief executive officers Jim Balsillie and Mike Lazaridis, joined RIM four years ago after more than two decades at German engineering giant Siemens in roles including research and development and product management. The 54-year-old German native was one of RIM’s two operating chiefs, overseeing engineering, hardware and software.
RIM, which helped pioneer the U.S. smartphone market more than a decade ago, is betting on the management overhaul to stem falling sales and market-share losses to Google’s Android and Apple’s iPhone and iPad. Heins said that he promotes “creativity, innovation and free thinking” and that the company is ready to go head-to-head with its Silicon Valley rivals.
“We need to fight back and get stronger,” Heins said. “You will see and hear much more from us.”